Features

Mapped Property Search

Show buyers exactly where they’re going to live! Boston Logic was first to offer a Google map integrated property search and we’re still leading the charge. LogicMaps property search is a fully customizable property search interface which displays search results on a map, in a structured list format for maximum user engagement.

Schedule a Showing

Your site users and customers can schedule a showing of a listing right on your website. The user submits the date and time for the showing and this information, along with the listing information, will be communicated immediately to the buyer’s agent, in addition to the buyer’s contact information.

Easily Contact an Agent

To get more information about a listing, users can easily contact agents through your site. If the user is already working with an agent, their request will be automatically routed to the agent. Exclusive listing inquiries are routed to the agent who is representing the seller. Everybody wins in this feature of real estate agent website design.

Print Listing Sheets

Quickly print branded listings sheets complete with agent and office contact information and essential listing details.

Mortgage Calculators

Easy to use and fast. Our mortgage calculator tools are automatically populated with relevant information including the listing price of a unit, current mortgage rates, loan term, and estimated down payments. We can also offer cost of living calculators, just an example of the numerous customizations available. More recently, we have upgraded the mortgage calculator to now pull its price from luxury buildings as well as properties. Check out this blog post for more information on this web realty web design feature.

Saved Searches

Users can save searches in order to quickly execute them again upon returning to your site. When they do return, these searches can be run again with just one click.

Favorite Properties

Users don’t want to have to search again for a listing that they found last time. By saving a list of favorites, your clients will come back to the site throughout their buying process.

Take Notes on Listings

Every buyer visits open houses and takes notes. The ONE System allows users to associate notes with each of their favorite listings. This interactive and useful feature brings the user back to your site throughout the buying process.

Daily Listing Updates via Email

A great way to integrate realtor internet marketing into your real estate agents website! Buyers simply do not want to have to come back to a website over and over again in order to find out what’s new on the market and what prices have changed. Instead, all the user needs to do is sign up for daily listing updates and define their search criteria. Once they have, we’ll send them an email with property updates every day. These emails will be consistently branded with the rest of your site. They will also include contact information for your office and for the user’s assigned agent.

Lead Management

The LogicLeads lead management system will help you close more deals! Giving you superior client intelligence and an almost ‘Big Brother’ knowledge of the user’s whereabouts on your site. LogicLeads makes serving clients efficient and staying in touch automatic. Your standard site comes with 1 LogicLeads account. Accounts for every agent in your office can be purchased as well, contact us for volume pricing.

Documents Repository

Because you’re not always at the office – in fact, if you’re a busy Realtor, it’s likely that you spend much of your time on the go – the Sequoia Real Estate Solutions sites come equipped with a documents repository accessible through your site’s secure management interface. Store agency disclosure forms, offers, purchase agreements, rental applications, and just about anything you can think of. We also give you a convenient office bulletin board for announcements and updates.

Google Analytics Integration

Because you want to know what’s happening on your site, the Sequoia platform leverages the Google Analytics API as an integral aspect of your real estate website design. In your site’s management interface, you’ll be able to see high level stats including visits, page views, common keywords that users searched to find you, most visited pages, and much more. If you want to go a level deeper, you can access Google Analytics directly and track your site’s performance in detail.

Dynamic Content Based on User’s Preferences

Once a user has given us some information about their buying preferences, we make parts of your website change to meet their needs. Imagine the user only seeing properties that fit their criteria. Your featured listings are reordered based on which are most similar to the user’s buying criteria. And the user never has to fill out the entire search form, but simply adjust the few criteria that they wish to change.

Virtual Tours

Show users the best images of the listings on your site including interactive virtual tours.

Mobile Browser Compatible

We live in an increasingly mobile world. Users want access to information from everywhere. LogicMaps property search, the ONE System, and your Boston Logic built site are all mobile browser compatible. Users can access your site from their iPhone, Blackberry, PDA or cell phone. You’ll have access to the LogicLeads system on your mobile device as well. Never forget an email or lose a phone number.

Walkscore™ Integration

Sales and Rentals property details pages are integrated with Walkscore™. Walkscore™ is a comprehensive site that helps you find a walk-able place to live by calculating a “Walk Score” for any address. This Professional feature offers flexible customization for high-volume sites. The Walkscore™ Integration includes unlimited API access, a customizable amenity map: it also provides maximum flexibility and is highly scalable.

Welcome Emails and Email Updates

Welcome emails are enabled when new users register for your site. When a new user registers from the “Sign Up” page and the company does not have lead email verification turned on, that user will automatically receive a new “Welcome” email thanking them for signing up. This is a great feature for your realtor internet marketing strategy: you can now retain new signups more effectively, as they are receiving emails regarding their new activated account.

Additionally, we’ve enabled brokers and agents to manually send daily email updates. This can be done both for sales and rentals. If a new leads signs up and you don’t want them to have to wait until the next day to get their first email, you can generate it right away using their search criteria (or criteria you set up for them). Both users and agents can set up multiple searches to return results through Daily Email Updates. This lets users refine their results even further, showing them only the most relevant properties for their needs.

Constant Contact

ConstantContact® is an email marketing tool that is a great way to keep in touch with your clients, through email newsletter templates to customer research surveys. With a Sequoia website, your ConstantContact® address book is integrated with website leads. ConstantContact® account information can be submitted to have verified leads pushed to an email list when a lead signs up. This is a great feature for your real estate online marketing campaign!

Similar Listings Option

Sequoia offers the option for real estate brokers and agents to turn on or off the Similar Listings in their Settings. The feature can show up to six similar properties for sale in your property details view. is a great way to show your customers other great listings that match their search criteria, keeping them engaged and on your site for longer.

Additionally, the Similar Properties feature to rental searches is available for Sequoia Sites. Just as for sales, you can choose in your settings whether or not to display similar properties on your property details pages. As many as six properties will be displayed, all within ten percent of the price of the original property and from the same town.

HTML Search Code Generator for Agents

Sequoia contains an HTML search code generator that agents can place anywhere on the Web. Agents can generate the code from their profile details page when logged into the system – when the code is pasted on an outside site, it shows a search tool which sends leads back to the site the code was generated from. This is a great way for agents to gain more exposure, and leads coming in from these searches are automatically assigned to the agent who pasted the code!

Property Tools Automatically Assign Leads

Our Property Tools, such as Schedule a Showing and Contact an Agent, automatically assign leads to the agent who listed the property in question. If a lead uses the tools for a property listed by an outside agent, the leads become Unassigned (or are auto-assigned if you have automatic lead assignment turned on in your Settings). Any tool use by leads already logged in results in the activity being sent to the agent the lead is already assigned to, regardless of which property they are interested in.

Property Tools Linked to Listing Agents

The Contact an Agent, Schedule a Showing, and Email a Friend property tools are all linked to the listing agent. Rather than letting customers choose a preferred agent as in the past, the Sequoia real estate website system can automatically associate any use of these tools with the listing agent if the agent is a user on the site. That means that any agent with a user profile on the site will get leads sent directly to them.

iContact Leads Integration

Sequoia has the ability to send leads to iContact automatically. All you need to do is create a list in iContact and configure your site appropriately – the system will then send your leads’ info to iContact whenever they sign up on your site. Email marketing through iContact allows you to create, send and track your email messages with ease and efficiency. For this feature, all you need to do is create a list in iContact and enter the list name and your client number into your Sequoia System’s settings – the system will then send your leads’ info to iContact whenever they sign up on your site and every time you enter a lead using LogicLeads. This eliminates the need for exporting and importing lead lists.

College Search

College search is available for LogicRentals clients. Real estate website users can search by proximity to the college or university of their choice. The search returns all properties within a mile of the chosen school that meet your search criteria.

Multiple MLS Search Capability

Listings can be displayed from more than one MLS in the same search results view, so brokers and agents who belong to more than one MLS can give their leads access to more properties than ever before.

Public Search Property Type Selection

Real estate websites have the ability to choose which property types are available for public search. Sequoia customers can control, through their Settings tab, which property types are searchable, on a per-MLS basis. Don’t want your users searching for commercial listings? Only want multi-family houses on your site? You can choose any or all property types. Additionally, Sequoia has the ability to choose which towns appear on public search forms.

Other Features

Fast Search: We’ve upgraded the technology behind our property tools to greatly increase their speed for a faster property search.

Agent Exclusive Listings: Agents’ own listings can be displayed on their Agent Details pages. Individual real estate agents can choose to have their bio include their exclusive listings.

Direct-mail Lead Export: Agents can export their leads’ names, email, phone number, and address – handy if you want to send postcards or other direct mail pieces.

Multiple Offices for Brokers: Sequoia clients can now enter multiple offices and associate agents with each specific office. Offices can also display any exclusive properties listed by the agents in that office. All office locations can have a full profile and are displayed on a map, just like searched properties.

Yelp! Neighborhood Information

Integrated with the LogicMaps property search interface, Boston Logic can display local information from Yelp! This dynamic information is being constantly updated by Yelp’s users. So, as new neighborhood establishments open up, close down, or their products and services change, so will the information on your website. Add to your site for $20/month.

Live Chat

Do your buyers want instant gratification? We know some of them do. We’ve integrated the ONE System with the AOL Instant Messenger platform to give your agents instant buyer contact. By logging into their IM account, your agents will be directly connected with users who choose to initiate a chat session. You can even chat via your mobile phone. Add Live Chat to your site for just $20/month.

Blogging

Is search engine placement important to you? Of course it is! Do you want to communicate with the community of buyers and sellers? Do you produce content and want to leverage this text to achieve better search engine placement? If you answered yes to any of these questions, you need to add a blog to your site. Boston Logic’s blogging and realtor website marketing features integrate directly into the ONE system and use the same user accounts and login system. So, users who post a comment on your blog are now leads who can freely perform a property search. No more dual logins. Add a blog to your site $20/month

Zillow Property Valuation and Market Data

In the information age, buyers and sellers do their own listing research. This gives them a sense of empowerment and makes your job, as the agent, easier. Give users comprehensive sales data, comparative on market and sold listing data, and market trend stats and graphs. Add Zillow valuations and town information to your site for $10/month.

Development Profiles

Realtors know that new construction fetches a higher sale value. That’s why so many of our clients want to features condo developments, subdivisions, and high rise buildings on their site. We’ve developed a software component to help you do just that. The developments component allows you to create attractive pages on your site packed with details on developments in your market. Our software then populates these pages with the data that you’ve entered and we supplement with listings within the development pulled from your MLS. Add the developments component for $25/month.

Town Pages

The towns and neighborhoods where you represent buyers and sellers are complex and interesting places to live. Content written about these cities and towns is useful to potential clients and helps your site rank in the search engine results for applicable search terms. Our Town Pages component allows you to create custom content about an area you serve and then populate the page with MLS listings based on search criteria that you specify using the secure management interface. This combination of unique and dynamic content will help your site rank higher in the search engines. Add town pages to your site for only $20/month.

Dynamic Forms

Our newest optional feature, Dynamic Forms lets you create customizable forms for your users to fill out. From simple lead capture forms and requests for information to full questionnaires and more, you can build your own forms with checkboxes, radio buttons, required fields, file uploads, calendar selections, and much more!